Basking in the success of his blockbuster Thani Oruvan, Jayam Ravi is back with Bhoologam, his fourth release this year. With a bold take on commercialization, the trailer of the movie looked impressive. N.Kalyana Krishnan, former assistant of S.P.Jhananathan turns director with this flick. After a long wait for the release, Bhoologam finally hits the theatres today.
Bhoologam has an ensemble cast with Jayam Ravi, Prakash Raj, Trisha, Ponvannan, Chaams and Nathan Jones. Prakash Raj is at his menacing best and he brings out the money-minded nature of the media with ease. Ponvannan as the boxing coach makes an impact with his silent yet powerful role. Nathan Jones as "Killer George" fits easily into the role of an international boxer. Jayam Ravi's efforts to bring a close-to-reality boxer look and his performance are commendable. His dialogue delivery comes with the necessary punch and his dancing Bhoologam style is catchy!
A peek into the story was what the trailer of Bhoologam gave to the audience. There is much more to it. The story opens with the history of boxing in North Madras and the plot is well established by the time the title track ends. Jayam Ravi as Bhoologam witnesses his dad killed out inside a boxing ring against another boxer hailing from the same area. At that time, the boxing championships were more local and took place in an open ground with people of North Madras gathering around the ring to watch their local superheroes fight it out. After twenty years, the legal heirs of the boxing legends of North Madras - Bhoologam and Arumugam decide to take on each other, the former for revenge and the latter to defend the title! Unravelling this usual revenge story, the director adds few more interesting elements in screenplay - the media coverage from an upcoming television station, the entry of an international boxer and the sponsors who run behind the boxers and the media to take their share of profit. However, this interesting line up is lost somewhere in translation.
A dragging first half, a below average background score, songs, cheesy scenes and the pre-interval twist prove a dampener. The screenplay begins to pick up pace only few minutes before the intermission. The second half is flawless and conveys the intended message brilliantly. Bhoologam concentrates on the effect of commercialization of sports and also takes on various sensitive social issues during its run. The portrayal of television media's monetary lens, the commercial and advertisement oriented sport outings is perfect.
SP. Jhananathan's thought provoking dialogues and Jayam Ravi's bold and flawless dialogue delivery makes the movie a safe one-time watch. Jayam Ravi's choice of scripts are amazing of late. SP. Jhananathan's dialogues during the pre-climax and climax sequences are samples of how bold the movie is. "Vyaabaaram sarva desam... Kadal thaandi chaeri-kulla vanthu kaasu paakum... ellai thaandi meen pidika ponaa thuppaaki sudum", "Walmart ae India la vetthala pocket poada vanthutaan", "India aezha naadu thaan, aana.. market perisu" are masterly penned dialogues. Dialogues receive the whole-hearted support of the audience and whistles and screams acknowledge it.
Except for some hiccups in translation of the ideas on-screen, Bhoologam conveys a strong message, a much needed one - portraying the sad state of today's society.
Bottomline - A film to be supported, rather than reviewed. I support Bhoologam!
Bottomline - A film to be supported, rather than reviewed. I support Bhoologam!
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